Hello everybody and welcome to our first feature for 2018.
We hope everyone had a great kick start to the year and we all have continued with our quests of the finding great knowledge of self and spreading it with confidence to the masses.
In this very first feature of the year we exploring the contribution that The Hip Hop Movement has had thus far in the public space in terms of mainstream culture and the consciousness of society ever since the movement came about in the early 1970’s up until present day.
In the past, we have witnessed the evolution of Hip Hop in what was then a fusion of sub genres that had already recently existed, the soon to be global phenomenon that sprawl the streets of America. It was at a very difficult stage when this movement came about because of the injustices and oppression suffered by the youth that were growing up under the influence of hip hop music and the culture.
Hip Hop Movement initially was not all about the social issues that had an impact in most of the youngsters that started the movement, but with the outbreak of gang violence and black on black crime, the message that Hip hop tried to convey was tainted with.
This led to the introduction of conscious rapping and the storytelling in the music produced by the iconic artists who made a name for themselves in the genre. In the years that followed the 1980’s, most of the “gansta rap” that had taken over was soon to be acted against because of the gang violence in the black communities and the rise of activism in Hip Hop came to life. It was during the 1980’s when the birth of groups like Boogie Down Productions and Run-DMC took centre stage in steering the direction in which the next generation of ‘hip hoppers’ would move forward. This was because of the manner in which they paved the way for more groups that came after the original pioneers.
“We try our best to stay out there and keep everybody on a path of knowing about the true-school days. For most of the people that really want to know about the true culture of Hip Hop, whether it’s Kool Herc, or Grand-Master Flash, or any of the other great pioneer Hip Hop rap groups or b-boys or b-girls but when they want to know the true factology about Hip Hop as a culture, they’ve got to come back to the Universal Zulu Nation.”
-Africa Bambaata, founder of Zulu Nation.
Fast forward the late 1980’s to the early 1990’s, the Hip Hop scene was introduced to what was going to go down as hip hop history and heritage when groups like Gangstarr, Public Enemy, Zulu Nation, A Tribe Called Quest and Boogie Down’s very own KRS-One and hundreds more. These legends emphasized messages of verbal skill, internal/external conflicts, life lessons, unity, social issues, or activism instead of messages of violence, material wealth, and misogyny.
With the rise of these artists, the image of hip hop was restored and it created an opportunity for unification of several movements that were conveying the same message. Hip hop found ways to connect
R&B, the Civil Rights Movement , and urban life culture.
The main subject matter in the consciousness of hip hop was based entirely upon how the artists had suffered from injustices and this made up for the six elements of the Hip Hop Movement which are Consciousness Awareness, Civil Rights Awareness, Activism Awareness, Justice, Political Awareness, Community Awareness in music and with this combination of very important fundamentals, this made the content of most records that were produced by the hip hop artists.
Todd Boyd once said “Hip hop is inherently political, the language is political,” Boyd also says. “It uses language as a weapon — not a weapon to violate or not a weapon to offend, but a weapon that pushes the envelope that provokes people, makes people think.””
Many people believe that the movement had always revolved around the music and the culture and the way people dressed and addressed themselves, but to look at the wide spectrum of the movement, Hip hop was the instrument in which young Africans could show the world that they also had a voice. Some referred hip hop artists as the “ghetto spokesperson”. This not only created something authentic for Africans, it also gave young kids role models to look up to and admire. The success stories in hip hop made it every child’s dream to be a platinum-selling artist one day like MC Hammer. 😂
Keepin’ It Steezy has always tried to recognize the efforts made by those who make our future a bit more brighter than it was destined to be, and we owe it all to movements like Hip Hop Movement and the culture as a whole and not only will this play a vital part in the future of the youth, but also in the future of global consciousness of the history that architecturally designed the present moment live in. We will continue making it our mission to recognize those that fought tooth and nail for the movement to stay alive.
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Keepin It Steezy
From now til’ Infinity.